You have about threeseconds before a visitordecides you're not worth it.
We build websites and apps for Mumbai's mobile-first market — quick on a mid-range phone, WhatsApp wired in from day one, and chat that works in Marathi, Hindi, and English.
No sales calls unless you ask for one.
What we actually do.
Not a menu of forty services. Six things, done properly.
Websites built around one action
Most business sites fail because they ask visitors to do five things at once. We design each page around a single decision, then get out of the way.
WhatsApp lead capture
Contact forms die in inboxes. In Mumbai, deals happen on WhatsApp. We connect the official Business API so a tap on your site becomes a live conversation — with the message pre-filled, so the visitor does not have to think.
Multilingual chat
Nobody here speaks one language at a time. Our chat handles Marathi, Hindi, and English the way people actually mix them — mid-sentence, mid-thought.
Built for a ₹12,000 phone on patchy 4G
That's the device your customer is holding, not a MacBook on office wifi. We test on it, budget page weight for it, and say no to features that would break it.
Accessibility as a default, not a line item
Proper contrast, real heading structure, keyboard support. It's cheaper to build in than to retrofit, and it quietly widens who can buy from you.
Measurement you'll actually use
One or two numbers tied to revenue beat a dashboard with thirty charts nobody opens after week two. We track what moves the business and drop the rest.
The terms, in plain language.
Fixed quote, in writing, before we start
If the scope changes, we re-quote before doing the work. You will never open an invoice and be surprised.
You own everything from day one
Code, hosting accounts, domain. Plenty of agencies hold the domain hostage as a retention strategy. We think that is a bad reason to keep a client.
No lock-in
Month to month. If the work stops being good, leave. That pressure keeps us honest.
You talk to whoever writes the code
No account manager playing telephone. Questions get answered by the person who knows the answer.
First message to launch, in four steps.
We talk
A WhatsApp chat or a short call. Tell us what you are building and why. Fifteen minutes is usually enough to know if we are a fit.
We scope and quote
A written plan, a fixed price, a realistic timeline. Nothing is due until you have seen all three.
We build in the open
You watch progress as it happens and steer early, when changes are cheap. No big reveal at the end where you find out we misread the brief.
We launch and stick around
We ship, hand over every login, and stay available for fixes and improvements as the business grows.
Judge us by the work.
This website
We're new, so our first case study is the page you're reading. Check the load speed on your own phone. That's the pitch.
Multilingual chat demo
A working demo of Marathi–Hindi–English chat. Try it before you pay for it.
Your project here
We're taking our first few clients now. Early projects get more of our attention than they will ever get again, at rates that reflect where we are.
Tell us what you're building.
Send a few details. You'll get honest advice and a real quote back — even if the honest advice is that you don't need us yet.
- Under five minutes on WhatsApp during work hours. Email takes longer.
- Prefer chat? Message us on WhatsApp in Marathi, Hindi, or English.
- Prefer email? info@propelai.co.in — for formal briefs, NDAs, or proposals.
- Based in Mumbai, working with teams across Maharashtra.